September Meeting

Headshots with Gary Hughes

As the child of photographer parents, it is ironic that Gary Hughes's professional life included everything but photography until life led him back to the path for which he was ultimately destined, photographer. In 2008, he and his wife, Julie, founded Hughes Fioretti Photography, and, in the years since, have grown their business by making a name for themselves as THE place to get headshots in Central Florida.

Aside from running a studio in Winter Park, FL, Gary is also in demand as a photography educator and travels often, teaching his methods to photographers all over the world. His main focus as an instructor is to empower photographers to create the type of business that sets them free to live the kind of life they want.

Gary’s work has been featured in publications like Forbes, Rolling Stone, and Guitar World, while his educational articles have appeared in Professional Photographer, PetaPixel, Huffington Post, and Canon Learning.

The Headshot Side-Hustle (60-90 minutes)

Portrait and wedding photographers, even really successful ones, often have the same problem: the slow season.

What if you could build another source of income that could keep your studio busy all year?

What if you could take advantage of the high demand for headshots without hurting your boutique studio brand?

In this program, you will learn:

• How to craft a headshot brand and make it grow
• The different types of headshot jobs and how to price them
• How to communicate with B2B clients and speak their language
• Simple and effective marketing strategies

Whether you plan to grow an existing headshot brand or start something new, this class is a perfect primer to get you on the right path.